The Beard Awards Ethos.

The Beard Awards was established to acknowledge the renaissance of the gentleman. Well-spoken, charitable and bearded. Just don’t mind a few rough edges. He is a cocktail of the old and new.

The Beard Awards is a celebration of manliness. We work tirelessly in search of the finest mankind has to offer, in both the male visage and the products that shape them.

As an inclusive, international award, the Beard Awards has categories to cater for the diverse tastes of a global audience of men. Haircare, skincare, smellcare (that’s a thing); If it makes a man, we help make it a mainstay.

The best men are not born. They are made.

Each year, we host award competitons covering a variety of men’s grooming products for brands located in the Asia Pacific and North American Regions.

2024 Men’s Product Awards Categories

Product Category Awards

- Best Beard Oil

- Best Beard Balm/Butter/Wax

- Best Cologne/Deodorant

- Best Shampoo/Conditioner

- Best Hair Wax

- Best Hair Gel

- Best Hair Clay

- Best Hair Pomade

- Best Moisturiser

- Best Soap

- Best Hair Product

- Best Shaving Product

Brand Category Awards

- Best Men's Scent

- Best Product Design

- Best Organic Product

- Most Innovative Product

- Best Sustainable Brand

- Best Social Enterprise

- Best New Brand

- Best Indigenous-owned brand

- Best Overall Men's Product

For our 2024 charity awards competition, we have a grand prize of NZ$5,000 worth of media campaigns for the Best Overall Men's Product, kindly donated by 10XL.